Public Awareness

2022-2024 Public Awareness Chair

Babette Maiss

Welcome to all Club Public Awareness Chairs! If you’re new to this club function, we’ll try to help you get the most public awareness (PA) you can for you club. You now have the benefit of a PA team that will be available via email or telephone in three categories: Traditional Media, Social Media, and Website Development. Your PA team can help you build a media list, write a press release, post items to your Facebook, Twitter and Instagram accounts, and create a new design or learn how to update or make changes to your website.

Here are some tips to help you get started:

  • Start your new year as public awareness pillar by asking your program, membership and fundraising counterparts what they’ll need from you to make their efforts successful and when. Then mark your calendar and give yourself enough time to get the word out about each project.
  • It’s time to update your websites with your latest calendar, board, and photos of your club!
  • Social Media Tip ~ Brand new year, brand new ideas for your social media journey towards more exposure for your club.  Having an easy transition is key to making your social media campaign flawless.  Review usernames, passwords and rights; also take a moment to write down how many ‘likes’ your Facebook page or other social media has currently.  We will reference back to that number in the future.

Hashtag tip ~ For Social Media Posts – A “hashtag” – # – is a search Engine. If you enter the #… into the search area all posts with that Hashtag – # – will pop up. 

Here a list of Soroptimist Hashtags that will help us with branding.

#Soroptimist #SNR #Soroptimistatwork #SpotlightSoroptimist #SIA #Soroptimistinternational #Investingindreams #Liveyourdream #Dreamitbeit #bestforwomen #SIyourclubname #DreamBigSIA #SDR2022

A few extra for some posts: #Volunteer #Friendship #Helpingwomenandgirls #RaisingAwareness #StopTraffickingnow.

More Resources:

SIA’s new “Brand Story” tool page. Click here

Looking for the Logo Licensing Application? Click here

Click here for the SIA Website Cheat Sheet – Click here

Social Media Consent Form – Click here

Soroptimist Business Card Sample in Canva #1 Click Here

Soroptimist Business Card Sample in Canva Sample #2 Click Here

2022 Fall District Meeting Public Awareness Presentation – Click here

Public Awareness/Social Media Google Slide 04/23/2023 – Click Here

Click here for the Zoom meeting recording from 04/24/2023 on Public Awareness and Social Media

How to make Social Media POP -SDR 08/19/2023 Click here

Public Awareness Presentation SDR 2023 Click here

Below are some tips for your social media pages: